This whitening toothpaste will make you want to smile all of the time!! It will brighten and whiten your teeth! Whitening Fluoride Toothpaste lightens teeth without peroxide while preventing cavities and plaque formation. This gentle, vanilla mint formula freshens breath and provides a clean, just-brushed feeling that lasts all day. BENEFITS • Lightens teeth without harmful peroxides. • Provides a long lasting, smooth, clean, fresh-mouth feeling. • Refreshing, vanilla mint flavor. Protects teeth against plaque for 24 hours with our patented formula.